Northmill Bank - making our customer's everyday life easier
Since 2006, Northmill Bank has assisted over 600,000 customers in Sweden, Finland, and Norway. They develop easily accessible and secure consumer financial services through new technology and innovations. Northmill Bank’s vision is to create products that improve consumers' personal finances.
"In today's fast-paced world, we wanted a solution that's not just effective but also aligns with our vision for the future. We want to be a bank that improves our customer's financial life"
Says Markus Väänänen, Northmill Bank’s Customer Care Finland Manager.
Looking for better ways to reach debtors
In the consumer credit business, it's crucial to constantly find better ways to send messages e.g. payment reminders. Nowadays, with the rise of advanced AI, there's a huge volume of content. Getting important messages through the noise has become a challenge. That's where On-Time’s solution Optimized.app becomes a game-changer. Additionally, in a current economic situation with rising interests and a risk of recession, businesses need to increase efficiency and productivity. Using smart automation can make a big difference in efficiency and productivity.
"We believe that in the face of evolving challenges, the right technology can make a difference. Our automation platform Optimized.app is designed to deliver payment reminders through the noise more cost-efficiently than ever before,"
Says On-Time CEO Teemu Valkonen.
Easy to Use
Starting with Optimized.app is not hard. Northmill's team found it quick to understand and use. Useful features are developed, based on discussions with Northmill. We at On-Time are especially pleased with Northmill’s Markus’ comment after the onboarding:
"The onboarding process was easy and convenient."
Says Markus Väänänen.
Jon-Erik Talvio, On-Time Head of Customers & Product, continues:
"Our software is designed to be easy and cost-effective to start using. Often, our new customers initially test our software without integrations, using an 'excel in - excel out' approach. This allows them to get real results based on their specific situation about the benefits of our software. With these actual results, they can make detailed business case calculations and after that decide on potential integrations and deepening their collaboration with us."
Robot Calls Make a Difference
On-Time’s software Optimized.app can make fully automated calls aka robocalls, which have proven very useful. Before using Optimized.app, Northmill Bank found it hard to remind many people about payments effectively enough. When adding automated calls to their communication channel selection, this became easier and financially feasible.
According to a recent survey, people actually prefer robot calls for payment reminders. Why? It can be embarrassing to get a reminder from a real person. A robot call feels more private and less judgmental. There’s no need to be embarrassed in front of another person when the payment is due.
"To get the most out of the tool it’s important you know how to use it.
The feedback on robot calls has been overall positive. It's a good tool that simplifies interactions and proves how new technologies can serve the needs of customers and business”
Markus from Northmill tells.
Choosing the Right Channels to Communicate in 2024
In 2024, using just one way and channel to communicate isn't enough. Customers demand more.
The old question was: robot call, SMS, or email? Now, with our platform, the answer is all of them. Each method has its own strengths, and when used together, they work even better. This mix of different channels and ways to communicate is the future. Especially robot calls, which are a very important addition to a modern multichannel communication channel selection.
"It's not about fighting one channel against another. It's about making different channels to work seamlessly together. That’s the key ingredient of building successful multichannel communication processes. This is where we are the best,”
Says Jon-Erik from On-Time.
Adapting the Tool Across Borders
Northmill Bank began with our tool in both Finland and Sweden. Designed for flexibility, our platform is suitable for use in numerous countries, adapting seamlessly as their business expands. As Northmill Bank expands into new territories, our tool is right there with them. We pride ourselves on supporting our Customer's growth every step of the way.
On-Time’s Teemu explains the main commitment to their clients:
"Our goal is to be a global partner for our clients. As their needs and businesses grow, we adapt and ensure they always have the best tools at hand."
"This collaboration has been good. Ease of use of the technology and offer of service has been seamless. I can say that On-Times’ Team is genuinely interested in helping us succeed."
Says Markus Väänänen.
"When our customer grows and succeeds, we grow and succeed. In this regard, for us, the saying 'catch 22' is solved."
Teemu continues.
Thank you Northmill Bank & The Team, It's been (and will be) a great journey together!
More information: https://www.northmill.com/se/
